Please join the Center for Prevention Implementation Methodology (CEPIM) for their event “Advancing Implementation of eHealth Interventions for HIV Prevention Through the Scale Up of Keep It Up!” featuring ISGMH faculty members Brian Mustanski and Kathryn Macapagal, and ISGMH affiliate faculty member Nanette Benbow.
The event will take place on Tuesday, October 6 from 12:00-1:30 pm (CT). To attend, please provide your email and become a PSMG member here. You will receive CEPIM’s newsletter with the Zoom link and password for the event.
Despite substantial NIH investment in developing eHealth HIV prevention interventions, little implementation research has examined strategies to effectively scale up these programs. The Keep It Up! 3.0 study advances our knowledge by comparing two approaches for delivering an online CDC-best-evidence HIV intervention in 44 counties. This presentation describes our county-randomized hybrid type III effectiveness–implementation trial, focusing on the pragmatic design of our sampling methodology, outcome measures, the intervention application, and recruitment/retention protocols. By emulating real-world contexts, we can understand how to not only have the greatest public health impact with but also speed up implementation of eHealth HIV interventions.